Computer-generated imagery, or CGI for short, is a term that describes digitally-created images in film or advertising. Artists create what does not (yet) exist in the physical world via sophisticated 3d computer software.

Making a photo is not in every situation as simple as it may seem. Imagine you’re working for a furniture brand and you’re responsible for creating marketing images of the full collection. Imagine the amount of logistic planning that will be needed to have all furniture pieces in front of a real camera with the correct fabric or color specs. Or the products are not yet physically created. In a virtual photo studio you can have hundreds of furniture pieces and color variations in one workfile wich will be available to create content at any given moment. This is only one simple example, feel free to get in touch so we can have a chat about your specific content workflow and see whether cgi is beneficial for your workflow.

A digital twin is a virtual representation of a physical product. We use high-end 3D modeling and texturing/ scanning techniques to create a virtual copy that matches the real product in detail and appearance.

Our digital twin service is versatile and can benefit a wide range of industries. This includes, but is not limited to, interior design, lifestyle products, cosmetics and furniture

Digital twins can revolutionize your visual marketing strategy. They allow you to showcase your product in various settings, colors, and configurations without the logistical and constraints of traditional photography.
Let me write a few examples.
Traditional photoshoots have their challenges:
– They require building a physical set, which can be time-consuming and expensive
– They’re limited to one location and set design
– They’re affected by weather and external factors
– They’re difficult to replicate for future updates

Virtual showrooms offer a range of benefits:
– They’re always available for content creation
– They’re cost-effective
– They save time and effort
– They allow for customization and flexibility
– They’re easy to replicate and update

The creation time for a digital twin varies depending on the complexity of the product. However, on average, the process takes between 1-2 weeks.

Yes, digital twins are perfect for showcasing product variants. Once the initial model is created, color or size changes can be easily implemented without additional physical production or photography.

To create a digital twin, we need detailed information about the product. This includes high-quality images, product dimensions, and information about materials and finishes. The more information you provide, the more accurate the digital twin will be. In some cases we even use innovative scanning techniques to capture the real product and translate it to the virtual world.

Digital twins are typically generated as 3D models that are compatible with most 3D rendering software. The final deliverables usually include high-resolution images and animations.

Updating a digital twin is straightforward, provided it’s within the agreed-upon scope of work. Simply share the updated product details, and we’ll adjust the current digital model to match.

Absolutely! We pride ourselves on our attention to detail. Whether your product is simple or intricate, we can create a highly accurate digital twin.

Pricing for digital twin creation is determined on a project-by-project basis, depending on the complexity of the products and the specifics of your needs. Please get in touch with us for a personalized quote.